Tuesday, 19 November 2013

Ideas for Brand Name

Pulse

Cadence

Volt 

Citadel

Thrive

Red 

Rubble

Bulwark

Rhythmus


These are some ideas for the brand name of my music magazine. So far my target audience seems to have preferred the names, 'Pulse', 'Volt', 'Citadel', 'Bulwark' and 'Rhythmus'. I think this is because 'Pulse' and 'Volt' are very short yet catchy names, 'Citadel' gives the impression of a strong, powerful music magazine, 'Bulwark' sounds unusual but some of the target audience believed it had positive connotations for a rock magazine, and 'Rhythmus' also sounds unusual but also links back to music. I especially think that the last two potential names may be good for capturing the attention of a niche target audience.

I would presume that 'Red' was not liked so much as it isn't a particularly imaginative title, and 'Rubble', despite suiting the genre of rock music, has negative connotations.


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